During the Milano Unica, our team identified several main trends that we would like to share, so you know what to expect for SS24!
Color is key
Color is still present everywhere. Bright and bold versus gentle and delicate. From Ocean Blue to Saffron Yellow and Deep Orange.
Who run the world
A stronger overall influence of women’s fabric ideas into the menswear fabric offer is noticeable. It stimulates creativity as well as creates the opportunity to further personalize your garments. So, men, do not be afraid to check out our women’s SS23 fabrics.
Keep on blending
Besides color trends, we also experienced trends within the blends of fabric. Blends like wool & silk as well as silk & linen remain an important part of the selections. Clearly any form of comfort, with or without lycra is definitely there to stay.
Fabric types like jacquard, fabrics with structure, heavy fabrics, and fabrics with fancy and classic stripes are popular during Milano Unica. What really stood out is the non-indigo denim looks. Imagine making denim Made To Measure suits!
We will keep you updated!
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